About Me

Atef Attia's profile picture

Atef Attia

Senior Machine Learning Engineer / Tech Lead

Steinhauser Str. 37 • Munich, 81677 Germany

attia.atef92@gmail.com +49 157 55088832

Professional Experience

ProSiebenSat.1 Media SE Logo

Senior Machine Learning Engineer / Tech Lead

ProSiebenSat.1 Media SE • Munich, Germany

Nov 2024 - Present

  • Built a data pipeline in Databricks to calculate segment shares, driving optimized ad campaign placements.
  • Organized a Knowledge Sharing Session to promote knowledge transfer and enhance synergy across the data department.
ProSiebenSat.1 Media SE Logo

Machine Learning Engineer / Tech Lead

ProSiebenSat.1 Media SE • Munich, Germany

Apr 2022 - Nov 2024

  • Led the development of a chatbot powered by Retrieval-Augmented Generation (RAG), helping sales teams quickly access internal information.
  • Enhanced internal content categorization using IAB standards for precise contextual targeting.
  • Trained forecasting models using Metaflow and MLflow for scalable ML pipelines.
  • Developed a TV attribution algorithm to assess campaign effectiveness.
ProSiebenSat.1 Media SE Logo

Associate Data Scientist

ProSiebenSat.1 Media SE • Munich, Germany

Feb 2021 - Apr 2022

  • Refactored and migrated TV attribution system to AWS, reducing infrastructure costs by 60%.
  • Implemented monitoring solutions for complex data pipelines, decreasing daily ops by 20%.
  • Trained classification models for user behavior prediction to enhance targeting efficiency.
Porsche Digital GmbH Logo

Master Thesis - Data Scientist

Porsche Digital GmbH • Ludwigsburg, Germany

Mar 2020 - Sep 2020

  • Applied unsupervised learning techniques for anomaly detection on acoustic signals using Keras and Python.
  • Designed and trained an Improved Deep Embedded Clustering (IDEC) model to extract features and cluster anomalous and non-anomalous acoustic signals.
Siemens AG Logo

Working Student - Data Analyst

Siemens AG • Karlsruhe, Germany

Nov 2018 - Apr 2020

  • Created real-time Qlik Sense reports to improve monitoring of 8D reports for manufacturing nonconformances, providing management with better progress visibility.

Education

Karlsruhe Institute of Technology – KIT Logo

M.Sc. Computer Science

Karlsruhe Institute of Technology – KIT • Karlsruhe, Germany

Oct 2018 - Sep 2020 • Grade: 1.8

Focus: Machine Learning, Computer Vision and Deep Learning

  • Trained an LSTM-based RNN for movement prediction and anomaly detection in shipping traffic.
  • Applied data augmentation and transfer learning to train a CNN for face recognition with a small dataset.
Karlsruhe Institute of Technology – KIT Logo

B.Sc. Computer Science

Karlsruhe Institute of Technology – KIT • Karlsruhe, Germany

Oct 2014 - Sep 2018 • Grade: 2.4

Focus: Software Development

  • Implemented a web-based course enrollment system using Play and Java.
Tunis Preparatory Engineering Institute – IPEIT Logo

Diploma in Mathematics and Physics

Tunis Preparatory Engineering Institute – IPEIT • Tunis, Tunisia

Sep 2011 - Jul 2013 • Grade:

Focus: Mathematics and Physics

Technical Skills

Python Machine Learning Deep Learning AWS Databricks MLflow Metaflow MLOps RAG Generative AI LLMs Data Engineering PySpark SQL Cloud Computing Bash Scripting Testing Deployment Containerization APIs Databases